Q2 2024 Snapshot: Top Film & Television Apps on Unified Platforms

In the second quarter of 2024, the Film & Television category saw varied user engagement across the top applications on unified platforms. Sensor Tower provides a closer look at these trends, revealing how these apps have fared in terms of downloads, revenue, and active users.

Кинопоиск: кино и сериалы demonstrated a steady revenue trend with an increase from $2.1M in the first week of April to $2.3M by the end of June. Downloads peaked at 8.6M mid-quarter but dipped to 5.5M before rebounding to over 8M. Weekly active users fluctuated around the 160K mark, ending the quarter slightly higher than it started.

VK Video: shows, films, series, while not generating revenue, showed growth in both downloads and active users. Downloads climbed from 3.4M to 4.4M, with a mid-quarter surge up to 5.5M. Active users saw a steady increase from 21K to over 31K, indicating a growing user base.

Иви: кино, сериалы, ТВ и спорт maintained a solid revenue stream, starting at $2.9M and reaching $3.3M by the quarter's end. Downloads showed a significant jump from 2.2M to 3.8M. Weekly active users ended the quarter at 56K after a small decline from a starting point of 56K.

RUTUBE: видео, шоу, трансляции saw no revenue but its downloads and active users indicated a modest trend. Downloads began at 2M, dipped to 1.5M, and ended the quarter at over 2M. Active users started at approximately 7.4K, decreased mid-quarter to 6.1K, and closed the quarter near 7K.

Lastly, Rave – Watch Party also did not report any revenue. However, it experienced a steady increase in downloads from 1.8M to over 2.4M, with active users growing from 5.5K to over 6K by the quarter's conclusion.

For more detailed insights and analysis on app performance, Sensor Tower's platform is the go-to source for comprehensive data.